Recognize ways to use live, real time market data to present a timely Comparative Market Analysis (CMA). Educate and empower your clients to realistically price or adjust pricing as well as realistic offers to purchase. Understand how and why new, active, price adjusted and pending listings in your fast moving local markets and sub-markets make a market analysis that uses the old paper CMA a dinosaur. Learn to utilize on-screen real time MLS data to communicate today's reality to clients. Prepare a real time market absorption presentation and learn to clearly communicate its value to sellers and buyers using new market analysis techniques and tools thereby putting the responsibility of market conditions on the market and off the agent.