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The Why and How of Selling to Generation Y

Session #: 219-116
Presenter(s): Alexia Vernon
Session Length: 1 hr. 00 min.
Program: 2009 REALTORS® Conference
Date: November 13-16, 2009

Purchase Media - Session #: 219-116
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Playback session - audio sample

Embrace the Generation Y values of authenticity, diversity, sustainability in your marketing and relationship building - and close more deals. Learn the needs, wants and experience and demographics to effectively Woo the Ys. Harness social media and networking to engage the Y buyer. REBAC provided assistance with developing the buyer representative sessions.



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