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Put It Local--Take It Global

Session #: 219-115
Presenter(s): Bernice Ross
Session Length: 1 hr. 30 min.
Program: 2009 REALTORS® Conference
Date: November 13-16, 2009

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Playback session - audio sample

Implement best practices that capitalize on four new business shaping trends: videoization of the web, iPodification, globalization, and social media. Modify your communication strategies to fit global clients including: taboos to avoid, key points of differentiation between numerous countries, as well as key body language cues to watch for when your clients are not fluent in English. Determine how to leverage Web 2.0 for business development and efficient customer service.



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